Pavlov

From Wikipedia:

Ivan Petrovich Pavlov (September 14, 1849 – February 27, 1936) was a Russian physiologist, psychologist, and physician. He was awarded the Nobel Prize in Physiology or Medicine in 1904 for research pertaining to the digestive system. Pavlov is widely known for first describing the phenomenon of classical conditioning.

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In the 1890s, Pavlov was investigating the gastric function of dogs by externalizing a salivary gland so he could collect, measure, and analyze the saliva and what response it had to food under different conditions. He noticed that the dogs tended to salivate before food was actually delivered to their mouths, and set out to investigate this "psychic secretion", as he called it.

He decided that this was more interesting than the chemistry of saliva, and changed the focus of his research, carrying out a long series of experiments in which he manipulated the stimuli occurring before the presentation of food. He thereby established the basic laws for the establishment and extinction of what he called "conditional reflexes" — i.e., reflex responses, like salivation, that only occurred conditionally upon specific previous experiences of the animal. These experiments were carried out in the 1900s, and were known to western scientists through translations of individual accounts, but first became fully available in English in a book published in 1927.

I don't even try. Can only imagine what would happen if I was to.